​According to Vivienne Westwood, fashion was created by the French and British; an unusual collaboration! We will look at how London’s fashion has changed over the years. The early 19th century saw men wearing clothes purely to look good with no exact function and fashion was born. The tour covers the male dominated areas such as Savile Row and Jermyn Street as well as we discover just when the strict dress codes, called Sumptuary Laws ceased to impact on the lives of the poor and middling classes ensuring they were kept in their place. We also look at womenswear and also look to the future of fashion as we wander the new secret shopping streets only known to the cognoscenti. We see how some heritage brands have become the great designer labels of today and discover the new girls and boys on the block.
  • Tour length:
    2 hours
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  • Tour size:
    14 people max

  • Places/Areas Visited:
    Haymarket, Piccadilly, Bond Street, Mayfair, Berkeley Square

  • Recommended Times:
    Monday - Saturday mornings to visit stores en route
  • Start point:
    Near Haymarket
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  • End point:
    Near Berkeley Square
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  • Price for 2 hour tour:
    £150 for up to six people.
    £15pp for extra places

  • Price for half day tour:
    £275 for up to six people.
    £25pp for extra places
"This tour was so brilliant. Emma was so knowledgeable and shared this with us in a fun way. We were fed really well too! Emma is a brilliant natural guide and I'm looking to book up another tour very soon I really felt I had learnt so much at the end of this tour. Would recommend this to anyone!!"
- A TripAdvisor Review